In the GB/s regime, accurate modeling of conductor losses is a precursor to successful high-speed serial link designs. In this paper, a practical method for modeling conductor surface roughness is presented. Obtaining the roughness parameters solely from manufacturers’ data sheets, conductor loss can now be accurately predicted from first principles. By using a close packing of equal spheres model, the radius of the spheres and area of the multi-sphere tiled base are determined then applied to the Huray “snowball” model. A case study, based on Megtron-6 and N4000-13EP dielectric with HVLP and VLP copper foils respectively, validates the model’s accuracy.